Our Current Real Estate Strategy: Beating Upwind

There’s a reason why I named this blog “beating upwind” – it’s because beating upwind is the hard and somewhat dangerous sailing practice of trying to sail into the wind. If you have a good boat you can do it. If you have a crappy boat you might as well anchor and wait for things to change or pull down your sails and motor. To say the least real estate is dicey right now, but we’ve decided we want to take the opportunity and upgrade to something significantly bigger which feels like sailing into the prevailing real estate winds.

We’re lucky to have bought into a building that’s now considered “stable”. The prime apartments in our building (of which ours is one) have gone down about 10% from the peak, which is pretty good considering the market. Meanwhile what we want to move up to – a townhouse in Harlem – has done done about 50%. So if we’re ever going to do it, now is the time to get off the crest of our wave onto the trough of the bigger townhouse wave.

Harlem townhouses have been particularly hard hit in the downturn because they were always rather speculative. I remember years ago looking at them and realizing that it was the same price for a run down, but habitable townhouse as it was for a façade where everything had falled down inside. They peaked about 2 years ago and have gone down about 50% since then -at least at the lower end, which is where we’d be looking.

On top of that nothing is selling. We haven’t confirmed it, but one broker told us only 2 Harlem townhouses have closed since the stock market went down in late September. People who need to sell are getting desperate and there’s one townhouse that sold for $1.5M in July of 2007 that’s now asking $350K in a short sale. That’s 75% off, and the purchase price will probably be even lower. [That property does have “issues” in that it’s a fully occupied SRO with a stop work order issued against it, just to name a couple of its problems.]

The problem is everything in our price range needs $500K in renovation. Nearly all the townhouses in Harlem were built around the turn of the century. Electricity was a new thing back then, so they’ve got crappy 100+ year old plumbing and electrical all of which needs to be replaced. Completely replacing all the plumbing and electrical means ripping out a lot of walls, ceilings and possibly floors. On top of that many of the ones in our price range became SRO’s (rooming houses) which mean heavy use. It’s actually amazing how many of the details survived, but to bring things up to “upper middle class” standards requires pretty much a full gut renovation, which is why everything needs $500K in renovation.

While everything needs a $500K renovation you pretty much can’t get a construction loan to do the renovations given the crisis in the banking industry. But we still have a few options…

465 West 147st Street, Sugar Hill, New York, NYBuy something all cash

A while back I didn’t think buying something all cash was even an option, but recently the townhouse you see to the right went on the market asking $350K in a short sale. We’d actually be able to buy that all cash and have enough left over to do basic fix ups, though not a proper renovation.

The thing is, properties like that come with a lot of strings. This is the one I was referring to earlier that is a fully occupied SRO (4 SRO units, 2 regular apartments), and has a stop work order on the building, and a ton of building code violations. Given the number of building code violations it would seem the tenants are mad and making life miserable for the owner by calling the City and reporting problems with the building. That’s not a great situation to get ourselves into.

It also comes with a pile of legal issues since we can’t just cancel people’s leases. SRO tenants are pretty well protected in New York since they tend to be the poorest of the poor. So we’d have to work with a lawyer and pay people to leave the building. But at $300K it may be worth the trouble.

If we bought something all cash it means we’d have to fix it up over time. That’s easier said than done since we go back to the fact that they all seem to need new electrical and plumbing and that rips the building apart when it’s done.

Have the current owner hold a mortgage

400 West 145st Street, Sugar Hill / Hamilton Height, New York, NY

To get a mortgage on a building it has to be “mortgageable” which means no building code violations, working kitchen(s), working bathroom(s), etc. Quite a few of the place we see listed have been partly demo’d and then the owners ran out of funds and didn’t complete the renovations. We can’t touch buildings like that because there’s no way to finance them.

Since we’ll need a construction loan for many of these places, but can’t get one, one option is to go with a place where the current owner will hold the mortgage. This option is sorta win-win for us and the seller since it gets the seller out of a money losing proposition, they sell at a price that’s not the bottom of the market, and they get regular income. The townhouse to the right is one of the townhouses where this is an option, though it’s probably just out of our price range at the moment.

The way it would work is we’d put down 20% ($150K+) and then we’d have enough cash left over for a very minimal renovation. Some things just wouldn’t get finished. We might rough in bathrooms and then leave them essentially as closets until we have the money to finish them since we won’t have a full $500K left over once we’ve done a down payment.

If I had to guess I’d guess this is the route we’ll take. But for a lot of townhouses it’s not an option since the current owner often has a rather substantial mortgage on the building.

Buy one that doesn’t need immediate renovation

48 Hamilton Terrace, Hamilton Heights, New York, NYThe problem with buying one that doesn’t need renovation is that they’re currently a bit above our price range. We can go up a little over $1M, maybe $1.1M. The one to the right is a good example – it needs some work, but much of it can be deferred and it’s going for $1.25M. I think it’s safe to assume prices will go down this fall, so this is still an option for us since we don’t want to buy until fall or winter…

Still, the one to the right is a good example of how everything really needs a $500K renovation. That one has had some of the plumbing issues resolved and the electrical was “upgraded” by running conduits on the outside of the walls, which is hardly aesthetically pleasing. The owner put in new windows, but they’re cheap pine windows that won’t last all that long. The rear exterior of the building looks like a mess and probably needs a lot of work. The floors have a thin parquet veneer on them that will be destroyed the next time they’re sanded which means it needs new floors in many places as well. And the renovations that have been done were done cheaply – and that’s just what I can see with a naked eye.

The bottom line is that if we can get one like that one it still needs a big renovation. Sure it’s mortgageable, but the long-term cost of the place is really high.

Wrap Up

There’s a lot more I could say about all this, but I’ll leave it for another post… By putting our place on the market we’re sorta taking a leap of faith and hoping that there will be something we like that we can afford when it comes time to buy. Our back up plan is to look at other parts of Harlem (we’re only looking in Hamilton Heights and Sugar Hill right now since we want to be near the 145th Street stop on the ABCD trains), and then there’s always Brooklyn. A couple months ago we went and saw open houses in Brooklyn and saw enough to know we can always find something there that will suit our needs and be in our price range. But we’d really prefer to be in Manhattan…

We’re Happy With Our Choice Of Barak Realty

In a previous post I bemoaned how hard it was to find a good realtor. Well, we picked one and are quite happy with our choice so far… We went with Barak Realty but it was more a matter of choosing agents rather than an agency. For starters they came in as a team of two agents (Maria McCallister and Francisco Menéndez) both of whom live in our coop, so they know the building better than anyone else. Francisco seemed to really understand our particular apartment, and Maria has a analytical side to her that compliments Francisco’s skills really well.

Another big selling point for us was that they were aggressive in what they planned to do, but not to the point of being tacky or inappropriate. Simply put, they were “hungry” for the listing. We had some other brokers give impressive presentations, but Francisco and Maria’s presentation beat them all – mostly through sheer hard work and preparation. Furthermore they were more creative in having marketing strategies that were particularly well targeted for our apartment. We figured if they worked that hard to get the listing they’d work equally hard to sell the the place once they had the listing. Some other agencies just wanted another listing to add to the long list of apartments they were selling – it wasn’t clear we’d get much special attention.

One agent from another firm even referred to Barak as “cockroaches”, but the comment backfired on them since what is better able to adapt after a disaster than a cockroach? Selling real estate in this market after the financial disasters of last year is much like a cockroach scrounging for food. It takes someone who thinks like a cockroach to really prosper in an environment like this.

Their first step was to have photographs, floorplans and virtual tours done by Digit-Tec. Here are the pics they took (click on the pics to see a larger version)…

Living Room - 720 Fort Washington Ave., #3VFoyer/Living Room - 720 Fort Washington Ave., #3V
Foyer - 720 Fort Washington Ave., #3VFoyer - 720 Fort Washington Ave., #3VKitchen - 720 Fort Washington Ave., #3V
Master Bedroom - 720 Fort Washington Ave., #3V
Master Bedroom - 720 Fort Washington Ave., #3VMaster Bathroom - 720 Fort Washington Ave., #3V
Second Bedroom / Office - 720 Fort Washington Ave., #3V
Main Bathroom - 720 Fort Washington Ave., #3V

The pictures are good. The camera distorts things a bit since it had a fish eye lens, but that’s typical for real estate photos. The colors are a bit distorted in some of the pics – they made things lighter and brighter than they are, but again that’s typical for the industry. All in all good photos…

They also did virtual tours which are a bit freaky to watch since there’s so much distortion, but that’s true of all virtual tours. Personally I don’t like virtual tours, but other people like them…

But the real question is whether their efforts and plans are getting results. We had the first open house this past weekend and 21 people signed the signin sheet! That’s actually incredible – it was so far over expectations they ran out of listing sheets for people to take with them. They said about 5 were curious neighbors, but 3 seemed like real prospective buyers which is good as well. On top of that they’ve got a private showing set up for Thursday evening with one of their buyers, and another one late Friday afternoon with a client from another agency. Private showings are good since they tend to be more serious buyers.

A lot of brokers are taking this weekend off since it’s Passover and Easter. Instead Maria and Francisco are dedicated to doing open houses every weekend until there’s an accepted offer and this weekend they’re timing it so maybe they can get people coming from church (there’s one across the street from our building).

It’s been on the market less than a week, but we’re feeling if Maria and Francisco can’t sell it, no one can… They really are giving it their all… Hopefully we’ll get a good offer soon!

It isn’t easy finding the perfect realtor…

Dan and I are going to try and sell our apartment. Simply put we need more space. We both work from home and we have people coming in to work with us, and on top of that Dan needs an artist studio to do his artwork. That means we need at least 3 decent-sized bedrooms. We’ve also been thinking about getting a place upstate so if the new place had outdoor space it would mostly eliminate our desire for a place upstate.

Ideally we’d get a townhouse. Townhouses in Upper Manhattan are a much more speculative market that swings up and down a lot more than coop apartmentss. In the past two years townhouses in Upper Manhattan (in the lower end of the price range which we can consider) have lost about half their value. In comparison in our building the prime apartments (like ours) have lost 10% or less of their value, and smaller apartments have lost about 20% of their value. As a result, if we’re ever going to be able to get off our wave onto the bigger townhouse wave, this is the time to do it. People think the New York real estate market will get worse by the end of the year, so cashing out now and buying in the fall is the optimal way to do things.

So we’ve been trying to determine which broker to go with and we’re finding it’s surprisingly difficult to find a broker with a good balance of what we need. For starters let me show you what we’re working with – this is a picture of our kitchen…

Our kitchen with Poliform cabinets and a Wolf stove

When we did our renovations in 2005/2006 we sorta went all out – Wolf range ($3,000), Sub Zero integrated fridge ($4,500), Poliform/Varenna cabinets from Italy ($22,000), stainless counter with Franke sinks welded in ($5,000+ – just the sinks were something like $1,500), a KWC faucet ($600), and so on… This is not an Ikea kitchen.

Mind you, we did a lot of the leg work ourselves so we probably didn’t spend that much more than a hands-off person who did a “good” Ikea kitchen.  Still, there’s a fair amount of value in our renovations.

What we’re finding is that most of the agents just don’t understand the renovations. One stood in the kitchen thought it was nice, but was more focused on problems like whether there was enough cabinet space (despite the fact that Dan’s a great cook and has room for everything he needs), or the fact that some people might not like an eat in kitchen (looking at HG TV I thought everyone wanted eat-in / entertainment oriented kitchens). The more typical response is that they know the renovations are special, but they just can’t put their finger on what it is about them that’s special. Only one agent really seemed to get it, unfortunately he a junior agent and wasn’t from one of the “power house” agencies.

What we want in an agent is 1) someone who “gets” the apartment and can explain/sell it to buyers and other brokers. 2) someone who can give the apartment a lot of exposure and bring in a lot of qualified buyers. That last point isn’t easy in this market. It’s a combination of advertising and connections.

We’re really disappointed in what the brokers in the area offer. The two agencies who used to control the listings in our little neighborhood have a track record of exclusive listings and they just don’t have the relationships or reputations to work well with other brokers – in our opinion that’s deadly in this market. One in particular has listed/sold many of the high end apartments in the neighborhood, but the tactics that worked for them before aren’t working so well anymore.

Then you have the power house brokers from big corporate agencies. They bring a lot of marketing muscle to the table but their agents are a bit of a mishmash – some are so busy you feel like they won’t have time to concentrate on your listing, others only have experience with lower end listings (the bread and butter listing for the neighborhood), and none of them really seem to “get” our apartment. At best they know it’s good, but can’t quantify in words why it’s good or how that translates into a price.

And lastly there’s a quirky sorta scrappy agency where one of the agents does “get” the apartment and the other one (the more analytical of the two) comes close to getting it but so far has had problems putting it into words. At the moment they’re the ones I’m most hopeful of, but the issue is whether they have the marketing muscle to get the word out there and get the exposure the listing will need. But to their credit they did just sell one of the prime apartments in the building for less than 10% off the high price for apartments like that, and they got the offer in 2-3 weeks after listing.

So we’ll see, but so far none of the brokers is a clear winner.

NY Commercial Real Estate – “Rentable Square Feet” vs. “Usable Square Feet”

Slicksurface is growing to the point where we’re needing to find office space. It’s a really frustrating experience. The factors, are 1) space, 2) location, and 3) price. No matter what we look at we’re giving up something…

But the really frustrating part is that none of the real estate agents bother to measure the spaces they advertise. It’s common to only have 60-70% of the space that’s advertised. I’ve seen two spaces that were advertised at 1,000 square feet. When I pulled out my laser/sonic measuring device the first place (in East Harlem) was 999 square feet, the second was about 600 square feet (weird shape – still not quite sure how big it was exactly).

So now I ask the agents what the actual, usable space is, but I’m finding no one can tell me the real dimensions… They have a listing and haven’t even bothered to measure it – so it’s impossible to compare advertisements. You have to show up and measure it yourself, which is a complete waste of our time and the agents’ time.

So now we have to figure out whether we want a small space with no view in midtown west, or a larger space in a place like Gowanus (Brooklyn) or East Harlem where the space and view will be nicer/larger, but the location isn’t as good…